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Continuing to run business day to day is the best thing we can all do to support our economy, each other, and the employees that work for our respective companies. In the spirit of that mission, we launched a LinkedIn Group to facilitate the exchange of ideas on how to keep a revenue organization running in light of the drastic changes that need to be made under the prevailing circumstances.

 

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Go-To-Market Strategy
How to Leapfrog Competitors With Your Digital Customer Experience
Having a full comprehension of customer experience in a digital world is crucial to revenue growth today. This motion requires not only active market listening, but communicating actionable insights across product, service, and channels — all while reducing friction in...
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Sales Strategy
The Impact of Poor Data Quality on Sales and Marketing
Data is becoming a core component of every business. As a result, the quality of the data being gathered, stored, and consumed is becoming increasingly important. We have all seen the impact that poor data quality can have on a...
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Marketing Strategy
How CMOs Are Identifying Shifting Customer Needs
Why Are We Having a Hard Time Identifying Customer Needs?   Just as social media platforms are constantly evolving, so is the way customers wish to interact with your company. Think of your new customer interactions as “TikTok”—it’s quick (less than 15...
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Sales Strategy
4 Metrics to Measure the Health of Your Sales Organization
With your selling motions in full swing, and with some bookings coming through the door, how can you best assess the health of your organization as it relates to revenue growth? Through our work helping leading companies grow their revenue...
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