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Aligning Your Sales Enablement Charter to the New Revenue Plan

“Adapt or Perish, now as ever, is nature’s inexorable imperative” – H.G. Wells. The beginning of 2020 has been the epitome of this famous quote. The Global COVID-19 Pandemic has shaken the economy and organization’s Revenue Plans. Whether it’s continuing to...

Sales Enablement Charter Tool

Download the Sales Enablement Charter Tool. Key Benefits: Framework to build your Enablement Charter within Guidance on what Best-in-Class Revenue / Sales Enablement Functions are focused on Fundamental guidance on building an effective charter Fill out the form below to download the Sales...

Transforming the Seller Experience Through Sales Enablement

Today Ray Oram, Global VP of Sales Enablement for IBM, joins us to discuss how to transform the seller experience. Traditionally, sales enablement groups have spent their time working on budgets, supporting sellers through training, developing digital assets, and knowledge sharing....

The Future of Sales Enablement in the Tech Sector

Customer centricity and stiff competition in the tech industry are changing how sales enablement operate. Teams need to focus on sales reps solving customer challenges instead of simply selling products and services. Sell Solutions Instead of Products Traditional sales enablement motions are...

A Sales Enablement Tool for the CEO

CEOs with a “bet-the-company” new product launch cannot afford even the hint of failure. Most CEOs do the basics as part of launch planning; things like the following: Conduct market research to understand the problems of your customers Determine the product is...

Why You Can’t Get Your Reps to Sell the New Products: The Importance of a Sales Enablement Plan

Your product road map provides validated ideas that deliver real value. It sets your organization up to capture more market share. But having a well-balanced product road map is only half of the equation. The other half of your future...

Sales Enablement Gap Tool

Download the Sales Enablement Gap Tool. Key Benefits: Leverage 15 Sales Enablement Best Practices. Identify areas where you fall short in these best practices. Develop a plan of action going forward. Fill out the form below to download the Sales Enablement Gap Tool....

The 90 Day Sales Enablement Plan for Customer Success

Download The 90 Day Sales Enablement Plan for Customer Success In this tool, we review: The core functional accountabilities for sales enablement leaders. Which of these accountabilities need to be leveraged to enable customer success managers. A 90 workplan to get up and running. Fill...

Competitive Intelligence at the Field Level – the Untapped ‘X’ Factor for Sales Enablement Teams

Understanding What’s Taking Place on the Ground You’re probably familiar with the concept of competitive intelligence and you can leverage that to know your strengths, weaknesses, opportunities and threats. Often times organizations take a thirty-thousand foot view when it comes how...

How Can the Revenue and Sales Enablement Function Best Support Account Management?

Getting Ahead in Your Sales Enablement Role You’ve just been promoted to be the new Head of Sales Enablement. Now you’re tasked to take over a function that once belonged to marketing. Your organization has veered into a content driven account...
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