How a Sales Leader Manages a Remote Workforce
March 29, 2020 – Sales leaders around the world have been adjusting to working from home while attempting to maintain a team-oriented environment. However, leading a virtual workforce eliminates the face-to-face interactions that so many businesses have relied on. How do you sustain personal ...MORE >

Recent Posts

Executing Your Reimagined Go-to-Market Strategy
March 28, 2020 – Although the COVID-19 pandemic is creating challenges that businesses have never dealt with before, many leaders had already felt imminent market changes prior to the outbreak. Executives are now reimagining their go-to-market strategies and looking for minimal disruption, given the ...MORE >
During a Crisis, CEOs Should Lead Internal Communications
March 26, 2020 – Market-leading CEOs work closely with their leadership teams to maintain strong and transparent communication with not only their customers but also their employees. Every employee is an ambassador of the brand, and without clear guidance and communication internally, external messages ...MORE >
5 Critical Issues to Address This Week – A Message from Our CEO
March 23, 2020 – Over the past several days, we have been helping our community of executives think through the impact of COVID-19 on their organization and hearing their toughest challenges. Five issues are top of mind in terms of revenue impact:   Channels – Channels to ...MORE >
Adapting Your Go-To-Market During a Crisis: 7 Steps to Mitigate Revenue Impact
March 21, 2020 – Over the last week, we have seen the effects of the COVID-19 pandemic on the market, businesses, and communities. During these unpredictable times, one thing is certain; we cannot control these events, but we can control how we react.   In today’s ...MORE >
Keeping the Lights on Through the Crisis – What Do We Do Now?
March 20, 2020 – An executive team sits in front of their computers watching the concerned and, in some cases, confused faces of one another.  They have completed the gut-wrenching discussion about who stays and who goes, either permanently or temporarily, to provide some ...MORE >
How Market Leaders are Responding to CoVid-19 Pandemic
March 16, 2020 – These are unprecedented times.   When we published our Q1 Research, we saw some warnings on the horizon that could lead to a recession.    CoVid-19 and our society’s response has been a larger and faster shock to the system than anyone ...MORE >
Lean on Your Community – A Message from Our CEO
March 16, 2020 – We are facing unprecedented challenges with the COVID-19 outbreak, but we are all in this together. SBI is committed to helping you:   Connect with your community – Whether you’re a CEO or leader in sales, marketing, or customer success, you have ...MORE >
How Customer-Centric CEOs Grow Revenue Faster Than the Competition
March 10, 2020 – Did you know that 70% of the buying experience is based on how the customer feels they are treated? Failing to deliver a good customer experience – from the customer’s perspective – has real consequences.  The good news is, if a ...MORE >
The CEO’s Secret Weapon for GTM Excellence is the Contact Center
March 3, 2020 – Go-to-Market success requires leadership and input from a multitude of functions within a company. Senior leadership provides strategic guidance. Sales management has the pulse of the customer and prospect. Marketing executives understand market trends. Finance heads determine where to make ...MORE >
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