We recently examined the topics of strategy and strategic alignment on our podcast. I moderate a discussion with Mike Drapeau, Partner at SBI and Kevin Avery, Senior Consultant at SBI. Click here to listen to what they have to say as we dive into this issue. Mike and Kevin make the case that strategy can be practical, and impactful.


During the episode, Mike and Kevin discuss:


  • How to make sure your strategy makes an impact on the field.
  • Why strategic alignment is critical for success.
  • How functional leaders can develop their aligned strategies.


Mike and Kevin use SBI’s recently released workbook, “How to Make Your Number in 2016” to guide their discussion. If after the episode, you want a copy of the workbook, we’ll let you know how to get one.


Mike and Kevin will make the case that good strategy is essential, and something a leadership team can collaborate on. They will provide evidence for how increasingly rare it is that functional leaders can succeed without support from the other functions. And they will discuss why strategic alignment presents the best and only way to systematize revenue growth. Click here to listen to Mike and Kevin’s insight.