video |
January 30, 2021 | 2 min read
Advisory Board Learnings From Global Sales Leaders
By: Matt Sharrers
At SBI’s most recent Sales Advisory Board meeting, market leaders from a variety of industries came together in a virtual environment to discuss topics that are top of mind for sales executives:
On today’s show, Scott Gruher, Senior Partner and Revenue Practice Lead, joins us to share insights from the meeting that sales leaders can begin implementing immediately.
Click here for the full podcast version of this interview.
Skip to minute 10:25 to hear how these CROs are navigating virtual selling in 2021 and beyond:
“The reality is even if field selling does come back, everything’s changed. And when you think vertically between field versus inside sales, that’s one little piece of virtual selling, but you need to think around all the customer touchpoints and how they want to be served and how it’s changed as the buyer behaviors change in the last few months, which it has drastically… The reality is you need to think horizontally because all of that has changed whether we go back to field sales or not.”
Matt Sharrers is the CEO of SBI, a management consulting firm specialized in sales and marketing that is dedicated to helping you Make Your Number. Forbes recognizes SBI as one of The Best Management Consulting Firms in 2017.
Over the course of nearly a decade at SBI, Matt Sharrers was an instrumental early partner guiding SBI as the Senior Partner. Matt’s functional responsibilities included acting as the head of sales where he led SBI’s double-digit revenue growth, and was responsible for the hiring function to build SBI’s team of revenue generation experts.
Prior to joining SBI in 2009, Matt spent eleven years leading sales and marketing teams as a Vice President of Sales. Matt has “lived in the field.” As a result, he is the foremost expert in the art of separating fact from fiction as it relates to revenue growth best practices. CEOs and Private equity investors turn to Matt’s team at SBI when they need to unlock trapped growth inside of their companies.
Read full bio >
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