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December 13, 2017
Are You on the Leading Edge of Sales Operations?
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Leading Sales Operations is an extremely challenging role. It requires a blend of strategic thinking, process improvement, data analytics, and sales acumen.
Consider the rapid evolution of Sales Operations, barely a recognized discipline 25 years ago. What was cutting edge five years ago is standard operating procedure (SOP) today. Sitting on standard operating procedures will place you at a disadvantage as competitors leapfrog you.
How can you determine if your best contributions are really cutting edge or simply SOP?
World-class Sales Operations groups are focused on:
So, with rapid changes and a lofty charter, how can you tell if you’re leading the way? There are some practical, day-to-day ways to do this. Start by continuously upgrading your network by connecting with advanced Sales Ops leaders. Follow relevant groups on LinkedIn and get engaged in the discussions. Seek out content that breaks away from standard procedures.
In addition to the above recommendations, SBI’s 11th Annual How to Make Your Number in 2018 will give you a fast start. With it, you’ll know which questions need to be answered to evaluate your progress. The workbook will enable you to see if your approach is simply “me too” or emerging best practices.
Standard Procedures – these questions will help you understand if you have the minimum requirements for success in place.
Best Practices – answering these questions will allow you to determine if you’ve evolved past SOP to best practice.
Emerging Best Practices – these questions, when capably and confidently answered, are strong indicators you’re on the leading edge.
These are only a sampling of the things you should ask yourself and your team. Knowing the answers or striving to get them will put you on the right path. Continuously re-evaluate what your team does and how it delivers results. For more information on our 2018 Make Your Number Workbook, Click .
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