Entering a role as a new sales leader can be challenging enough. Entering a new role within a legacy company during tumultuous market conditions might then seem impossible. Having overcome these challenges, Steve King, CRO of Hexagon PPM, joins us to discuss his experience leading a full go-to-market transformation.
In this segment, Steve shares how he prioritized the challenges he faced and began leading the sales organization through massive change.
Click here for the podcast version of this interview.
Segment 1: How a CRO Lays Out a Transformation
- How Steve Set a Fact Base for his transformation. minute 1:38
- How Steve evaluated goals for Hexagon based on past experience. minute 3:34
- Executing and adopting a new operating model. minute 6:24
Skip to minute 5:10 to hear Steve explain how he got started:
“We stepped back and we looked at the operating model of the company. That was really a first big step…. it forced us to step back and say, ‘If we clean-sheet this, or if that’s the approach we take, how would we do it today?’ And not hold any of the past as sacred. But then we’ve got to acknowledge that there are elements of the past that still work…”