Doug Winter, Founder and CEO of Seismic Software, joins us to discuss how they have remained agile and pragmatic throughout the year to quickly pivot and adapt to market demands.

For market-leading software companies, the changing economic conditions have had a positive effect on the bottom line. But this has not been without their fair share of challenges, especially for those facing a high growth environment.


On today’s show, Doug Winter, Founder and CEO of Seismic Software, joins SBI Managing Director Marc Odenweller to discuss how an accelerating software company could pivot to meet market demands and make pragmatic decisions every step of the way.


Click here for the full podcast version of this interview.


Refreshing the 2020 Strategy


  1. Engaging the board in the new 2020 strategy. minute 9:56
  2. Deciding how to reprioritize bets and remain adaptable for change. minute 11:20
  3. Reallocating resources to execute with excellence. minute 13:18


During minute 6:57, Doug shares how his team reassessed the 2020 plan including where to place big bets:


“We took a step back and went through the planning process in a very rapid way to try to figure out where we could continue to invest and where we needed to be more conservative. And it was not incredibly scientific other than looking at the capacity that we had and what we saw with deals in flight and what we thought the impact might be… Intuitively we felt like what we did was going to be something that companies were going to need and even need more, and that’s proven to be true.”



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Matt Sharrers

Leads the firm's focus on the CEO’s role in accelerating revenue growth by embracing emerging best practices to grow revenue faster than the industry and competitors. 

Matt Sharrers is the CEO of SBI, a management consulting firm specialized in sales and marketing that is dedicated to helping you Make Your Number. Forbes recognizes SBI as one of The Best Management Consulting Firms in 2017.


Over the course of nearly a decade at SBI, Matt Sharrers was an instrumental early partner guiding SBI as the Senior Partner. Matt’s functional responsibilities included acting as the head of sales where he led SBI’s double-digit revenue growth, and was responsible for the hiring function to build SBI’s team of revenue generation experts.


Prior to joining SBI in 2009, Matt spent eleven years leading sales and marketing teams as a Vice President of Sales. Matt has “lived in the field.” As a result, he is the foremost expert in the art of separating fact from fiction as it relates to revenue growth best practices. CEOs and Private equity investors turn to Matt’s team at SBI when they need to unlock trapped growth inside of their companies.



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