Jeff Ray, CEO of Brightcove, joins us to share how leaders can take these uncertain times to better connect with their people and product.

There’s no denying it – unity, connection, and community are the marquee themes in the COVID-19 business world. Navigating these current challenges has also presented the opportunity to reimagine what is possible from product offerings and new revenue streams to internal and external communication.

 

On today’s podcast, Jeff Ray, CEO of Brightcove, a video powerhouse company, joins us to discuss how CEOs have the potential to:

 

  • Create unity through video and authentic messaging
  • Lead teams with empathy and positive intent
  • Innovate and propose new offerings through cross-functional collaboration

     

Click here for the podcast version of this interview.

 

How Market-Leading CEOs Build Community in a COVID-19 World

 

  1. How CEOs are adjusting to their new normal. minute 4:53
  2. How to operate subcommittees to increase business productivity. minute 9:05
  3. Leveraging this time for strengthening employee relationships. minute 11:04

     

Many leaders are asking for help on getting unstuck working virtually.  Learn the 5 important ways to connect at minute 13:03.

 

“Remember the importance and the power of storytelling. It will resonate with the right people. It’s authentic and genuine. Don’t underestimate the power of connecting with your customers through video.”

 

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ABOUT THE AUTHOR

Matt Sharrers

Leads the firm's focus on the CEO’s role in accelerating revenue growth by embracing emerging best practices to grow revenue faster than the industry and competitors. 

Matt Sharrers is the CEO of SBI, a management consulting firm specialized in sales and marketing that is dedicated to helping you Make Your Number. Forbes recognizes SBI as one of The Best Management Consulting Firms in 2017.

 

Over the course of nearly a decade at SBI, Matt Sharrers was an instrumental early partner guiding SBI as the Senior Partner. Matt’s functional responsibilities included acting as the head of sales where he led SBI’s double-digit revenue growth, and was responsible for the hiring function to build SBI’s team of revenue generation experts.

 

Prior to joining SBI in 2009, Matt spent eleven years leading sales and marketing teams as a Vice President of Sales. Matt has “lived in the field.” As a result, he is the foremost expert in the art of separating fact from fiction as it relates to revenue growth best practices. CEOs and Private equity investors turn to Matt’s team at SBI when they need to unlock trapped growth inside of their companies.

 

 

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