In order for your sales team to be able to win, you must have a solid corporate strategy that sets the direction. Is this the case in your organization? Listen here as Christina Dieckmeyer, director of marketing at SBI, moderates a discussion on corporate strategy between Mike Drapeau, partner at SBI, and Kevin Avery, senior consultant at SBI.


During the episode, they will tackle key questions such as:


  • Is your strategy providing the right guidance and company-wide objectives?
  • How can you be sure you are correctly allocating your resources?
  • How can you understand your advantages against your competitors?


Listen as we discuss the importance of your corporate strategy. We’ll investigate some of the common misconceptions around business strategies. And help set your organization up to hit their revenue growth goals consistently. If you need more help, download our 10th annual workbook, How to Make Your Number in 2017. It’s your roadmap for setting the direction for the company through your corporate strategy.