Speakers: Kristen McClain | Greg Alexander, SBI



Newly hired human resource leaders face many challenges and opportunities. In those first few months, how these new leaders manage this transition makes the difference between success and failure. Listen here as we discuss the critical success factors for chief human resource officers. It is an interview with Kristen McClain, CHRO at Barcodes Inc. Barcodes Inc. is North America’s leading provider of barcode, mobile computing, point of sale and RFID products and solutions. Kristen is new to her role and shares her experience and insight regarding setting the HR strategy. 


During the show, Kristen will discuss topics such as:


  • Aligning the HR strategy with the CEO’s corporate strategy.
  • How the HR strategy should reflect the sales strategy.
  • How to build hiring profiles for the sales department.
  • Assessing, hiring, and onboarding sales talent.


As a newly appointed head of HR, you cannot blow your honeymoon period. It is your chance to set the tone for how human resources is viewed inside the company. Listen as Kristen explains how to elevate the HR department from tactical contributor to strategic differentiator. By listening, CHRO’s will understand how to accelerate the rate of revenue growth by partnering effectively with the sales leader.


Greg Alexander

Leads the firm's focus on the CEO’s role in accelerating revenue growth by getting the product team, the marketing department, and the sales organization into strategic alignment.

Greg is the host of The SBI Podcast, the most listened to sales and marketing podcast on the internet.


He is the host of SBI TV, a monthly television program broadcast on the internet featuring top B2B sales and marketing leader sharing their strategies to grow revenues.


Greg is the Editor-in-Chief of The SBI Magazine, the leading B2B publication focused on sales and marketing effectiveness.


He is the author of two critically acclaimed books Topgrading for Sales and Making the Number.


Greg has authored over 100 articles on SBI’s award winning blog, The SBI Blog.


He graduated from The University of Massachusetts Amherst with a BA in English and received his MBA from Georgia Tech.




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