October 27, 2020 | Dallas, TX – Sales Benchmark Index (SBI), a management consultancy specializing in revenue growth, today announced that Mark Huson has joined the firm as a Managing Director focused on the Technology sector.


Mark has over 20 years of experience supporting the growth goals of Technology companies on five continents. As a consultant, he has worked with a wide range of clients, from Fortune 100 Tech giants to emerging players in Software, Hardware, IT Services, Mobile Computing, and Gaming. He also brings operating experience with two of the world’s preeminent Technology companies.


“I’m thrilled to join SBI,” said Huson. “It’s safe to say that the Technology industry is reshaping how we live and work, now more than ever. Disruptive forces in the industry—and in the world in general—are causing established players to re-think how they approach their markets while also creating incredible opportunities for innovators. SBI’s singular focus on revenue growth is perfectly suited to helping Technology clients not only survive but thrive in the changing landscape.”


Eric Estrella, Partner at SBI, added, “Mark comes to SBI with an extensive background in Technology and will be a tremendous value add to our practice. In a time where the world is undergoing a digital evolution, Mark’s breadth of experience will be vital for our clients to meet their revenue growth goals, and we are excited to have him join the SBI team.”


Prior to joining SBI, Mark held Business Development and Corporate Development roles with Amazon Web Services (AWS) and Salesforce.com and spent nearly two decades in consulting with a focus on go-to-market strategy and operations in the Technology industry. His previous consulting experience includes roles with West Monroe Partners, PwC, Kaiser Associates, and Accenture.


To learn more about Mark and contact him, visit his bio page.


About Sales Benchmark Index:


SBI is a management consulting firm specializing in sales and marketing that is dedicated to helping you Make Your Number.  SBI is a firm comprised of former sales and marketing senior executives combined with top tier management consultants that use the benchmarking method to help clients accelerate their rate of revenue growth.  SBI provides consulting, insights, research and advisory services, and benchmarking data to private equity clients and enterprise clients across North America and Europe.  Founded in 2006, SBI is headquartered in Dallas, TX.  For more information, please visit:  www.salesbenchmarkindex.com.



Yasmin Morrison

Brings together marketing and sales teams to achieve growth goals

Yasmin is a B2B marketing and business development leader with over 10 years of corporate and agency experience. Her track record of building profitable marketing programs spans a variety of industries, from professional services to healthcare, advertising, and energy. Prior to SBI, she served as the VP of Marketing for US-Analytics Solutions Group.


Yasmin applies a data-driven approach and wide breadth of knowledge across marketing disciplines. She believes there is no magic tool, trend, or tactic — but there is an optimal mix for every situation. It’s her job to find it. Yasmin is passionate about breaking down silos and leading teams to do their best work.

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