The most popular B2B product articles read by our CPO subscribers in the last 30 days.

UX Isn’t Enough – Why an Integrated CX Strategy Will Help Drive Growth

You are already focused on User Experience to drive product success and adoption. Applying an integrated Customer Experience strategy creates an opportunity for the agile organization to drive growth and customer loyalty…

 

 

How Product Launch Execution Can Make or Break Your Forecast

Product Leaders work all year to get ready to launch new products. Next year’s revenue plan hinges on the success of these new products. Make sure you have the right processes and practices in place so that your new product launches as a success…

 

Coverage Model in an Omnichannel Era

Our CEO, Matt Sharrers, shares all you need to know about the omnichannel era and adjusting your organizational coverage models…

 

Bad Pricing Will Fail a Product Strategy

Our Pricing Practice Leader, Jacqui Davis, provides us with three questions you need to ask if product revenues are below your expectations…

 

 

 

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ABOUT THE AUTHOR

Dan Bernoske

Develops innovative revenue growth solutions and designs the SBI client experience.

Prior to SBI, Dan held business development, sales, and product management leadership positions at several start-up companies, developing Apple iOS platforms and E-Commerce-based social networks. Most notably, Dan was co-founder of Video Lantern, an online video advertising sales and operations firm. He is Six Sigma certified from GE.

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