Welcome to SBI’s “First Ten Years.” This is a year long photo journalism project commemorating our 10th year in business.

Every Sunday morning we will publish a photograph of an SBI’er “in action” which is meant to illustrate how much fun we have working with you.


This project has one purpose: to celebrate you, our clients and followers.


Companies, firms, and fads come and go. But, because of you, SBI, the firm we love, has become a leader and has withstood the test of time. And as a result, smiles have been put on many faces. Thank you.


You can follow the project, and get to know our people, at #SBIFirstTenYears.


Go to Market Strategy

Getting to the Essence of “Strategy”


What is “strategy,” when you boil away the jargon? It’s how you allocate the resources of People, Money, and Time, to achieve your business objectives. Here, Client Success Manager Eric Bauer, Managing Principal Josh Horstmann, and Senior Consultant Fred Penteado are having a strategy conversation with clients. Judging by the empty seats all around them, this went late into the evening.


Being a trusted adviser has its perks. Among them is the chance to shape how companies go to market. If you find yourself wishing you had someone to talk through these issues with at your company, give us a call.