The most popular B2B corporate strategy articles read by our CEO subscribers in the last 30 days.

Do You Have an Agile Annual Plan?

If you adopt this new planning approach, the result will be to leapfrog the competition. Implement emerging best practices of market leaders and you will end up ahead of those whom you now lag…

 

Allocating Capital Using LTV/CAC Analysis: It’s Not Brain Surgery – or Is It?

Now is the right time for a check-up: it’s the season for most companies to establish their annual plan for next year. Having sharpened CAC and LTV figures in hand will help you align your strategy and your teams for the healthiest outcome…

 

The CEO and Sales Leader Relationship

We recently spoke with the CEO of Aderant, Chris Giglio. Giglio shared his ideas on a controversial subject: developing trust between the CEO and sales leader…

 

When the CMO Is the CEO Successor

Never has the CMO role been in such a position of influence and authority of a company. Most organizations are willing to invest in Marketing and in desperate need of a capable leader, however with the average tenure of a CMO falling by more than 20% in the last 5 years, it’s obvious the traditional CMO will not survive…

 

You’re Done with the Revenue Plan; What’s Next?

If you believe your 2019 forecasting and budgeting is complete, here is the chance to see how your planning process measures up against fast-growing companies. SBI researched thousands of companies and developed the Critical Four elements needed to ensure success…

 

 

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ABOUT THE AUTHOR

Matt Sharrers

Leads the firm's focus on the CEO’s role in accelerating revenue growth by embracing emerging best practices to grow revenue faster than the industry and competitors. 

Matt Sharrers is the CEO of SBI, a management consulting firm specialized in sales and marketing that is dedicated to helping you Make Your Number. Forbes recognizes SBI as one of The Best Management Consulting Firms in 2017.

 

Over the course of nearly a decade at SBI, Matt Sharrers was an instrumental early partner guiding SBI as the Senior Partner. Matt’s functional responsibilities included acting as the head of sales where he led SBI’s double-digit revenue growth, and was responsible for the hiring function to build SBI’s team of revenue generation experts.

 

Prior joining SBI in 2009, Matt spent eleven years leading sales and marketing team teams as a Vice President of Sales. Matt has “lived in the field.” As a result, he is the foremost expert in the art of separating fact from fiction as it relates to revenue growth best practices. CEOs and Private equity investors turn to Matt’s team at SBI when they need to unlock trapped growth inside of their companies.

 

 

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