SBI research findings indicate that “A-Player” sales leaders produce 10x more revenue than “C-Player” counterparts. They combine strategy and execution flawlessly, enabling their sales teams to consistently make the number. Consider exploring our 10th annual workbook, which codifies emerging best practices from elite sales and marketing executives. It’s difficult to grow revenue faster than your industry’s growth rate and faster than your competitors. The Revenue Growth Diagnostic interactive tool will help you determine if you are likely or unlikely to make your number.


“A-Players” excel when their talents are aligned with the objectives of the CEO’s corporate strategy. “A-Player” sales leaders are also 10x more valuable because they attract other “A-Players.” This benefits every business unit and function across the entire organization. Attracting and retaining “A-Player” talent isn’t just worth it. It is critical to the success of a high-growth company. Here are additional resources for you:


To grow revenue’s faster than your industry and competitors every month, quarter and year is hard to do. Consider a visit to The Studio, SBI’s multimillion dollar, one-of-a-kind, state-of-the-art executive briefing center. A visit to The Studio increases the probability of making your number because the sessions are built on the proven strength and stability of SBI, the industry leader in B2B sales and marketing. 


The Studio Executive Briefing Center

CEO Road Map

Get More Out of Your Sales Force in 2017


Dan Perry

Intensely focused on helping sales and marketing leaders in B2B companies make their numbers at SBI.

Dan approaches the idea of making your number from a unique perspective. Like many SBI leaders, he has walked a mile in your shoes. He comes from the industry side and has had to make his number to be successful. Perhaps this is why it’s wise to rely on SBI’s evidence-based methodologies. Though SBI is certainly an execution-based firm, Dan only implements strategies and solutions for his clients after they have been verified with before-and-after data. This leads to adoption of sales programs in the field, rather than shelf-ware.

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