How Oracle Thrived in the 2008 Recession, Even with Missed Revenue Opportunities
January 9, 2020 – The year is 2007. The real estate market is flush. Stocks are booming. Getting a loan has never been easier. Companies are investing in themselves, growing their businesses, and increasing shareholder value.   Now fast forward to 2008. The real estate bubble ...MORE >

Recent Posts

5 Prospecting Steps To Fill your Pipeline with Gold
April 19, 2018 – The number one reason a sales rep fails is an empty pipeline. The root cause of an empty pipeline is failure to prospect. Having a Prospecting Plan fills your pipeline and identifies the right prospects to engage. So how do ...MORE >
Positioning Your Team for a Championship Run
October 31, 2017 – We have some interesting results from our . The number 1 area where CEOs, CMOs, and CSOs agree is on the importance of Market Segmentation. This may sound like a small thing, but it sets the stage for success. While there ...MORE >
Multi-touch Revenue Attribution: Quantify Marketing’s Impact
July 22, 2017 – As marketers, we spend countless hours on understanding our buyers and their journey toward making a purchase. Along their way, we meticulously identify the actions they take, the questions they ask, and the content they read.   At every step we ...MORE >
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