Phase 12: Campaign Execution

In the campaign execution phase, SBI can help your company execute the campaigns to produce sales-ready leads.


The Problem

You haven’t executed multiple campaigns flawlessly.


Increased competition in B2B marketing has forced companies to engage in agile marketing strategies, such as running multiple small campaigns per month. Yet most B2B marketing teams are not set up as a campaign factory.


The Solution

  • Campaign execution assessment
  • Campaign schedule
  • Campaign reporting dashboards


With your marketing activities operating seamlessly, it’s time for Phase 13: Lead Management.