Product Strategy | Sales Benchmark Index

Sales
Strategy
- Our Insights
- How We Help
  - Sales Strategy
  - Sales Planning
  - Markets
  - Accounts
  - Buyers
  - Engagement
  - Prospecting
  - Sales Process
  - Organizational Design
  - People Plan
  - Channel Optimization
  - Inside Sales
  - Territory Alignment
  - Quota Setting
  - Compensation Planning
  - Sales Support
  - Sales Operations
  - Sales Enablement
  - Customer Success
  - Systems
  - Back Office Support
- Our People
Marketing
Strategy
- Our Insights
- How We Help
  - Marketing Strategy
  - Marketing Research
  - Markets
  - Accounts
  - Buyers
  - Strategy and Planning
  - Brand Strategy and Planning
  - Brand Positioning and Messaging
  - Campaign Strategy and Planning
  - Content Strategy and Planning
  - Budgeting Strategy and Planning
  - Resources
  - Marketing Organizational Design
  - Agency Management
  - People Plan
  - Execution
  - Account Based Marketing
  - Lead Generation
  - Customer Marketing
  - Partner Marketing
  - Marketing Support
  - Product Marketing
  - Field Marketing
  - Marketing Operations
  - Systems
- Our People
Pricing
Strategy
- Our Insights
- How we help
  - Pricing Strategy
  - Price Segmentation
  - Markets
  - Accounts
  - Buyers
  - Price Positioning
  - Business Objectives and Strategies
  - Competitive Price Positioning
  - Price Structure
  - Revenue Model
  - Versioning
  - Price Metrics and Fences
  - Packaging
  - Continuing Monetization
  - Price Levels
  - Price Level Optimization
  - Structured Discounting
  - Price Execution
  - Value Messaging
  - Negotiation Guidelines
  - Price Incentives
  - Pricing KPIs
  - Pricing Infrastructure
  - Tools, Systems and Software
  - Pricing Governance and Organizational Design
- Our People
Product
Strategy
- Our Insights
- How We Help
  - Product Strategy
  - Product Planning
  - Markets
  - Accounts
  - Buyers
  - Product Principles
  - Buyer Behavior
  - Customer Experience Design
  - Go-To-Market
  - Product Road Map
  - Product Launch and Messaging
- Our People
Corporate
Strategy
- Our Insights
- How We Help
  - Corporate Strategy
  - Corporate Strategy Methodology
  - Step 1: Objectives
  - Step 2: Markets
  - Step 3: Products
  - Step 4: Competitors
  - Step 5: Go-to-market
  - Step 6: Talent
- Our People
Revenue Growth
Methodology
About Us
SBI for SMB
- Our Insights
- How We Help
  - SBI for SMB
  - SBI Small Business Expertise
  - Online Training
  - Virtual Support
  - On Site Workshops
- Our People
SBI for PE
- Our Insights
- How We Help
  - Private Equity
  - The 3-Phase Private Equity and Activist Strategy
  - Screening
  - Due Diligence
  - Value Creation Plan
- Our People
Revenue Growth Assessment
- Our Insights
- How We Help
  - Revenue Growth Assessment
  - Assess Strategy
  - Revenue Growth Methodology
  - Strategic Alignment
  - KPI Analysis
  - Assess Execution
  - Talent Assessments
  - Tactics Assessment
  - Cadence Assessment
  - Implementation Plan
  - Timeline
  - Deliverables
  - Tasks
  - Roles
  - Costs
- Our People

Forging the Path for Customer Operations

Do NOT Release Funds for Your New Product Until You Know This

A Product Platform Empowers Your Organization and Unlocks Customer Value

Stop Blaming Process and Look Closely at Product Talent

Design Thinking, Empathy, and the Ideal Customer Experience Design

How to Know When to Make the Tough Call and Sunset a Product

Product Leaders: Influence the Revenue Planning Process to Showcase Your Value

What Are the Business Models Needed to Justify a New Product That Grows Revenue?

Taking a New Product to Market