SBI research shows that market leaders achieve higher growth rates using Agile GTM planning.


2019 GTM Planning

This Agile GTM process includes 3 steps.


  1. Focusing on sustainability in Go-To-Market planning


  2. Moving to annual operational planning


  3. Putting the customer at the center (the ‘X’ Factor for 2019 Planning)


Want to learn more? Read the report.

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